Friday, September 13, 2013

Cb311 Fmi Asm 002 Sz Group May11

assignment 2 (20%) EVALUATION & ANALYTICS Deadline: 27 Jul 2011 (Week 13) Objective: To execute up familiarise the students with evaluation and analysis on e-commerce billet, victimisation online uninflected tools. Instructions: Your team is infallible to do paygrade and psychoanalysis for the rate you stomach developed in convocation Project. A bit of information on Analytics: Analytics keep lead-in of your sites customer activities and the success of your Web advertisement campaign. You crapper also use Google Analytics if you advertise on Google, which volunteers swell bring in tools; most hosting services will provide these services as well. Other open source uninflected tools include Piwik, CrawlTrack, and escaped Web Analytics. Note: In collection to use this tool, you have to ensure that the code for the analytic track is embedded in your site Project, at least 2 weeks BEFORE you pull in the data, to have better terminuss in monitor ing the customers transaction. The argonas you should look at in your assignment are: 1. ONLINE ANALYTICS RESULTS The data, results and charts retrieved from your online analytic tool - dismember them with justification as fracture of your report content for this area. line up this with the business moulding that you have developed in Assignment 1, and question yourself whether you achieved the result you deprivation and why. 2. EVALUATION QUESTIONNAIRE RESULTS You are required to prepare a simple evaluation questionnaire for your users/testers to evaluate your site Project. Refer to add-in 4.10 below as guideline. |Table 4.
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